Monday, July 03, 2006

HAIN held Strategic Communications Workshop


The Strategic Communication workshop aims to build RH organizations’ capacity to plan for and use strategic communications to advance their program goals. This workshop adopts the Spitfire Strategies (www.spitfirestrategies.com).

HAIN is offering this interactive training workshop as part of our ongoing commitment to promote effective education and advocacy on population and reproductive health issues in the Philippines. Over the two-day workshop, participants learn how to use the "Smart Chart" to enrich their communications approach.

The first workshop was held at the Meralco Management and Leadership Development Center (Meralco Foundation) in Antipolo City on May 19-20, 2006. This first workshop was facilitated by Kristen Grimm and Gwyn Hicks of the Spitfire Communications, a communications consulting firm based in Washington, D.C.

Twenty three participants attended the workshop, 10 of whom were from Metro Manila, two from Luzon, 10 from the Visayas and one from Mindanao. The participants were all involved in RH issues and advocacy activities.

A Train-the-Trainer workshop was also held on April 21 among 10 selected participants to further build the collective capacity of Smart Chart trainors in the Philippines. This session helped strengthened the training skills of the participants.

A series of echo workshops will be held in other parts of the country to enhance strategic communications of other RH advocates. For more information and inquiries, please contact HAIN.

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